Photo: Collected
News Desk: Mission Automotive is the Armed Forces engagement initiative for the UK automotive industry.
Launched in 2019, it is delivered by Mission Motorsport, the Forces’ Motorsport Charity in partnership with the Royal Foundation and the Society of Motor Manufacturers and Traders (SMMT), with the support of the Ministry of Defence.
Since its launch, the Mission Automotive initiative has paved the way for forces friendly engagement within the automotive industry. Fostering mutually beneficial relationships between industry leaders and Defence, collaboration is the life blood of the initiative. The partner structure including SMMT, MOD and the Royal Foundation is vital to the Mission Automotive objectives:
to help companies to harness the expertise and support of their industry body
to tap into support from peer organisations
to source and retain mission critical skills and extraordinary people in second careers after they have left the armed forces
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